Mike has written 25 articles
A black hat local SEO technique involving moving Google Maps pins causes chaos for local businesses. For consumers, few things are as annoying as heading to a business location only ...
Local citations are a key foundation of local SEO success. The problem is there are just so many providers, so you may well find yourself questioning, ‘Which local citation service ...
This article is from our Agency Playbook—a collection of guides created to help local SEO agencies grow and succeed. It is chapter two of ‘Part One: Pitching and Onboarding’. You ...
This article is from our Agency Playbook—a collection of guides created to help local SEO agencies grow and succeed. It is chapter one of ‘Part One: Pitching and Onboarding’. The ...
It’s been quite a year. It feels like every time I’ve opened my laptop or looked at Twitter (wait, sorry, X… that happened this year too), Google has put out ...
There’s no doubt about it. Yelp (could) be big business for your local business. The reason we say could be? It all comes down to how visible your listing is. ...
The holiday season is fast approaching. Sure, supermarkets probably started stocking cranberry sauce in August, but now’s really the time you’ve got to get focused to make sure your marketing ...
Despite predictions over the years to the contrary, local citations and listings management haven’t gone anywhere. Sure, building citations is more of a foundation-building tactic than a rocket-to-the-moon quick win, ...
Oh boy, here we go. Google I/O is one of Google’s big opportunities to make announcements. And, while it is often used to announce upgrades to tech (like the new ...
Google may claim the lion’s share of search traffic, but it’s not the only search engine in existence. Several other search engines can also claim to handle billions of searches ...
Feedback from your customers can be a treasure trove of helpful information. It may help you uncover demand for new products or services, for example. It could also shed light ...
Welcome back to the Local Search Roundup! We’re going to take a look back at the biggest, and most important updates across local marketing over the last month. As ever, ...
Update March 2023. This article was written when ChatGPT was still in its early stages and Google was yet to unveil Bard. Both of these technologies have since been launched ...
Working with local businesses , you are likely to wear many hats. Having tools that can save you time, while providing you with useful insight, is therefore key to keeping ...